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Mobile phone
usage in Ireland is the largest in Europe per head of population.
In 2009 Ireland's mobile market in revenue terms is €2 billion. Saturation
has caused a slow-down but there is over 120 per cent penetration with
five million subscribers in a population of 4.2 million
The choice of mobile phone network providers in Ireland is limited to
O2
Vodaphone
Meteor
Tesco
"3"
Vodafone and 02 account for about 85% of the market. "3" Tesco
and Meteor are recent newcomers to the market.
They all have their advantages and disadvantages and their own various
pricing structures with offers of so called "free" call time
etc. All offer pay as you go options as well as monthly tarrifs. Pay as
you go seems to be more popular in Ireland.
You can buy mobile phone handsets direct from O2
Ireland - and Vodafone
Ireland prepay or monthly billing.
O2 are currently the only Irish network to have the Iphone
(available on prepay now too). From October 16th 2009 O2
is to be the exclusive carrier in Ireland of the new Palm Pre smart
phone.
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